News Release 9/23/2013
News Release 9/23/2013
VICTORY ELECTRONIC CIGARETTES FEATURED ON BLOOMBERG, FOX, ABC AND HOWARD STERN SHOW
SPRING LAKE, MICHIGAN, September 23, 2013 – Victory Electronic Cigarettes Corporation (OTCQB:ECIG) is dedicated to providing a cleaner and healthier alternative to smoking and to empowering smokers to regain their freedom. Over the past week the Company’s CEO, Brent Willis, embarked on a national media tour which kicked off in New York City where he provided insight into the electronic cigarette category and Victory’s rapid growth.
The week began with a local interview on ABC TV’s WZZM. Victory’s employees, integrated supply chain operations, and growth opportunities were all highlighted with a lot of excitement being generated for a local Michigan business making a difference, creating employment, and becoming a global industry leader. Click here to watch the video.
Following ABC, Brent sat down for a live interview on the Howard Stern Show on Sirius XM radio where he was interviewed by business show host, Jon Lieberman. The two discussed the smoking cessation benefits of electronic cigarettes, which was corroborated by industry experts that were also on the call. Listeners had an opportunity to call in with their questions that both Brent and Jon fielded. Howard Stern’s show attracts over 12 million listeners per week.
The Howard Stern Show was followed by local newspaper interest stories and then a live interview on Bloomberg Television’s Street Smart. Brent spoke with Trish Regan and Adam Johnson on using e-cigarettes as a way to quit smoking, Victory’s mission to help people stop smoking and Brent’s personal reason for getting involved with the company, because of the loss of his father due to lung cancer. Click here to watch the video.
The week closed off with an appearance on Fox Business Network’s Varney & Co. where Brent discussed electronic cigarette regulation, smoking statistics and the benefits of electronic cigarettes over traditional cigarettes with Stuart Varney. The program airs daily and averages 99,000 total viewers. Click here to watch the video.
“Victory was happy to be called upon to bring the facts of the industry to light and to empower smokers to regain their freedom with electronic cigarettes. As an emerging leader in the electronic cigarette industry, Victory (OTCBB:ECIG) provided the insight into how impending regulation should be shaped so as not to dissuade the more than 90 million smokers in the United States from seeking a healthier and cleaner alternative to tobacco,” commented Brent Willis CEO of Victory.